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Questão sobre Elementos de Publicidade e Argumentação

Inglês

Originais Teachy

'EF09LI06'

Elementos de Publicidade e Argumentação

Difícil

(Originais Teachy 2024) - Questão Difícil de Inglês

Analyze the following excerpt from an advertisement and consider the stylistic and persuasive language features used to influence the audience. 'The pinnacle of luxury and innovation. Indulge in the flawless sophistication of our latest model, where every detail has been crafted to redefine excellence. Through a seamless fusion of technology and artistry, this vehicle epitomizes elegance in motion. Experience the future of driving, tailored to exceed the expectations of the most discerning drivers.' Thinking critically about the language choices and the underlying rhetorical strategies in the advertisement, answer the following questions: 1. How does the advertisement use language and rhetorical techniques to create an image of the product as sophisticated and advanced? 2. Discuss how the advertisement employs the concept of 'ethos, logos, and pathos' to appeal to the target audience and the potential impact of these appeals on consumer behavior.

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